ART DIRECTION + CREATIVE DIRECTION + DESIGN

Laura is an Art Director, leading in the conceptualization and execution of multi-medium 360° campaign experiences. Currently working as Art Director at Jenny Bird.

ABOUT

With a strong sense of branding, holistic approach and understanding of performance-based analytics, her creative work continues to influence the creative development of various international brands within the Fashion and Beauty industry. Her work has garnered international coverage in publications including Elle, Forbes, Harper’s Bazaar, Allure, Business of Fashion, and more.

Laura achieved a Bachelor of Design in Fashion Communications with design specializations in Art Direction, Campaign Development, Editorial + Digital Design and Branding. Her love for art, photography, typography and visual storytelling drive her motivated and inspired work ethic. She employs critical and conceptual thinking to elevate any brand or concept in a fashion context.

Toronto + Los Angeles

    • Art + Creative Direction

    • 360° Omnichannel Campaign Development

    • Brand Strategy + Architecture

    • On-Set Creative Direction & Production Leadership

    • Paid Media Creative + Performance Strategy

    • eCommerce & Conversion-Focused Creative

    • Integrated Marketing (Retail, Digital, eCommerce, Social, OOH)

    • Design Direction (Digital, UX/UI, Print + Experiential)

    • Social Media Content Strategy + Production

    • Influencer + Partnership Campaigns 

    • AI-Driven Creative & Innovation

    • Product + Prop Styling

    • Illustration & Collage

  • Nudestix
    Jenny Bird
    Joe Fresh
    ELLE Canada
    Hopson Grace
    Taglialatella Galleries
    Freed & Freed
    Edition x

  • TMU (RYERSON UNIVERSITY)
    Fashion Communication
    Bachelor of Design

    AMFI - AMSTERDAM FASHION INSTITUTE
    Fashion & Editorial Branding
    Honours Minor

LinkedIn
LinkedIn 
Let’s Work Together.

laurafishbaum@gmail.com
(647) 966-5222

Toronto + Los Angeles