ART DIRECTION + CREATIVE DIRECTION + DESIGN

Laura is an Art Director + Designer, leading in the conceptualization and execution of multi-medium 360° campaign experiences. Currently working as Art Director at Joe Fresh.

ABOUT

With a strong sense of branding, holistic approach and understanding of performance-based analytics, her creative work continues to influence the creative development of various international brands within the Fashion and Beauty industry. Her work has garnered international coverage in publications including Elle, Forbes, Harper’s Bazaar, Allure, Business of Fashion, and more.

Laura achieved a Bachelor of Design in Fashion Communications with design specializations in Art Direction, Campaign Development, Editorial + Digital Design and Branding. Her love for art, photography, typography and visual storytelling drive her motivated and inspired work ethic. She employs critical and conceptual thinking to elevate any brand or concept in a fashion context.

Toronto + Los Angeles

  • Art Direction + Creative Direction
    360° Campaign Development
    Brand Strategy
    Launch + Go-To Market Strategy
    Production Management
    Social Media Strategy + Content Production
    Team Management
    Web Design + Direction
    Brand Design
    Editorial + Print + Packaging Design
    Digital Design
    Image Retouching
    Video Editing
    Product Styling
    Illustration + Collage Work + 3D Art

  • TMU (RYERSON UNIVERSITY)
    Fashion Communication
    Bachelor of Design

    AMFI - AMSTERDAM FASHION INSTITUTE
    Fashion & Editorial Branding
    Honours Minor

Let’s Work Together.

laurafishbaum@gmail.com
(647) 966-5222

Toronto + Los Angeles